Huang Weiming, creator of the most popular Chinese cartoon figure "Pleasant Goat". [Photo/IC]

This short exchange came on the sidelines of the China-Netherlands Cultural and Media Forum themed on "Creative Industry and City Development," co-hosted by the Chinese Cultural Media Group (CCMG) and DutchCulture, the Dutch Center for International Cooperation financed by the Dutch government.

The China-Foreign Cultural and Media Forum is a Chinese initiative. Its previous versions have been held in Sweden, Cuban and Malta.

"The Netherlands is a small country geographically, but a great cultural power. There are great potential of cooperation in cultural and creative industry between our two countries," noted Chen Xu, China's Ambassador to the Netherlands.

The Chinese diplomat cited "Ruber Duck", "Miffy", "Voice of Holland" as examples of Dutch design winning Chinese heart, as well as "Happy Spring Festival" as Chinese traditions stepping into the Dutch life.

"With 'Pleasant Goat' coming here as another case, I am sure that more stories of successful cooperation will keep coming", he said.